Third-Party Real Estate Data Can Cost You $100,000 Per Year, But You Can Get It For Free. Here’s How.

The CRE industry is significantly underutilizing their own property-level data. That’s a bold statement, I know. And what’s really crazy is that you can get real estate data for free, specifically by mining your own data. My goal with this post is to demonstrate this fact by exploring a subset of property management software data. We’ll take a look at drive time and distance from apartment residents to their employers. Our end goal will be to predict the estimated drive time and distance to an employer that a prospective resident would be willing to accept.

Integrating Yardi and other Property Management Systems to HubSpot for Marketing Automation

As robust as most property management systems are, HubSpot – the best in breed marketing tool – is still the most efficient way to manage your sales and marketing processes. By tightly integrating your property management system with HubSpot and using robotic process automation, you can create a self-sufficient marketing process that increases renewals and moves prospects into properties faster. Read on to learn about integrating Yardi and other property management systems with HubSpot for marketing automation.

12 Best Commercial Real Estate Key Performance Indicators

Real estate is an exciting business. It is also a numbers game. That’s why it’s critical to understand the key performance metrics (KPIs) that are important to a real estate business. Having daily access to your KPIs will help ensure that you maximize profits. Tracking and exceeding your KPI targets empower you to be proactive in keeping your occupancy high, vacancy low and income maximized while lowering your expenses. In this post, we will cover: the most important KPIs for real estate businesses, KPIs for different property types, KPIs for real estate investors as the 12 Best Commercial Real Estate KPIs.