Third-Party Real Estate Data Can Cost You $100,000 Per Year, But You Can Get It For Free. Here’s How.

The CRE industry is significantly underutilizing their own property-level data. That’s a bold statement, I know. And what’s really crazy is that you can get real estate data for free, specifically by mining your own data. My goal with this post is to demonstrate this fact by exploring a subset of property management software data. We’ll take a look at drive time and distance from apartment residents to their employers. Our end goal will be to predict the estimated drive time and distance to an employer that a prospective resident would be willing to accept.