If you haven’t heard the tagline “data is the new oil” yet, google it. Technologists have espoused this theory for years. Commercial real estate data is like oil before we understood its value and clamored for ownership. It’s sitting on the surface of the earth, unused and unclaimed. In the same way the invention of the kerosene lamp created the first significant demand for petroleum in the U.S., a new invention and use for commercial real estate data will create a rush to the courtroom for prospective owners claiming their stake.
Category: automation
Commercial Real Estate IT Budget Wish List
Welcome to the holiday season! And if you are running a real estate business, it’s also budget season. Now is the best time to start budgeting for gifts for your business and team members. Here are the top 4 commercial real estate IT budget wish list items to maximize your profits, revenue, and growth.
Top 17 Real Estate KPIs for Investor Reporting
Every interaction that you have with one of your investors is an opportunity to strengthen your relationship. Perhaps they will see something in your report that’s so intriguing, they can’t help but share it with their colleagues. By far, the easiest way to fundraise is to have your existing investors raving about you to their investor friends. That way, prospective investors come to YOU.
Top 14 Commercial Real Estate KPIs for Property Manager to Client Reporting
It’s judgment day. Your boss has asked you to prepare a report for your clients showing how well you’ve managed your properties. Like the hero you are, you battled through every difficult situation that arose, leaving a pile of defeated monsters in the long and arduous path behind. With the pressure building to demonstrate the awesome job you’ve done and the deadline approaching fast, you now face the worst monster of all (aka the Final Boss): writer’s block. What are the required real estate KPIs you should report to clients? How do you balance transparency with demonstrating the “I got this” you want clients to see in you?
Integrating Yardi and other Property Management Systems to HubSpot for Marketing Automation
As robust as most property management systems are, HubSpot – the best in breed marketing tool – is still the most efficient way to manage your sales and marketing processes. By tightly integrating your property management system with HubSpot and using robotic process automation, you can create a self-sufficient marketing process that increases renewals and moves prospects into properties faster. Read on to learn about integrating Yardi and other property management systems with HubSpot for marketing automation.