If you haven’t heard the tagline “data is the new oil” yet, google it. Technologists have espoused this theory for years. Commercial real estate data is like oil before we understood its value and clamored for ownership. It’s sitting on the surface of the earth, unused and unclaimed. In the same way the invention of the kerosene lamp created the first significant demand for petroleum in the U.S., a new invention and use for commercial real estate data will create a rush to the courtroom for prospective owners claiming their stake.

Welcome to the holiday season! And if you are running a real estate business, it’s also budget season. Now is the best time to start budgeting for gifts for your business and team members. Here are the top 4 commercial real estate IT budget wish list items to maximize your profits, revenue, and growth.

As the real estate world settles into Web2, Web3 is crashing down like an avalanche. Here are 4 ways Web3 will change commercial real estate.

First (and for us rookies), what is Web3? Web3 is the next evolution of the Internet.

Every interaction that you have with one of your investors is an opportunity to strengthen your relationship. Perhaps they will see something in your report that’s so intriguing, they can’t help but share it with their colleagues. By far, the easiest way to fundraise is to have your existing investors raving about you to their investor friends. That way, prospective investors come to YOU.

It’s judgment day. Your boss has asked you to prepare a report for your clients showing how well you’ve managed your properties. Like the hero you are, you battled through every difficult situation that arose, leaving a pile of defeated monsters in the long and arduous path behind. With the pressure building to demonstrate the awesome job you’ve done and the deadline approaching fast, you now face the worst monster of all (aka the Final Boss): writer’s block. What are the required real estate KPIs you should report to clients? How do you balance transparency with demonstrating the “I got this” you want clients to see in you?

The CRE industry is significantly underutilizing their own property-level data. That’s a bold statement, I know. And what’s really crazy is that you can get real estate data for free, specifically by mining your own data. My goal with this post is to demonstrate this fact by exploring a subset of property management software data. We’ll take a look at drive time and distance from apartment residents to their employers. Our end goal will be to predict the estimated drive time and distance to an employer that a prospective resident would be willing to accept.

As robust as most property management systems are, HubSpot – the best in breed marketing tool – is still the most efficient way to manage your sales and marketing processes. By tightly integrating your property management system with HubSpot and using robotic process automation, you can create a self-sufficient marketing process that increases renewals and moves prospects into properties faster. Read on to learn about integrating Yardi and other property management systems with HubSpot for marketing automation.

Yardi provides great reports for starting your real estate business, but as your portfolio grows, your need for more advanced analytics increases too. Having the ability to explore your data and create custom reports that meet your unique approach to real estate investment is critical to success. Here is our list of the 6 best Yardi custom reports to enhance your real estate business.

Real estate is an exciting business. It is also a numbers game. That’s why it’s critical to understand the key performance metrics (KPIs) that are important to a real estate business. Having daily access to your KPIs will help ensure that you maximize profits. Tracking and exceeding your KPI targets empower you to be proactive in keeping your occupancy high, vacancy low and income maximized while lowering your expenses. In this post, we will cover: the most important KPIs for real estate businesses, KPIs for different property types, KPIs for real estate investors as the 12 Best Commercial Real Estate KPIs.