If you haven’t heard the tagline “data is the new oil” yet, google it. Technologists have espoused this theory for years. Commercial real estate data is like oil before we understood its value and clamored for ownership. It’s sitting on the surface of the earth, unused and unclaimed. In the same way the invention of the kerosene lamp created the first significant demand for petroleum in the U.S., a new invention and use for commercial real estate data will create a rush to the courtroom for prospective owners claiming their stake.